I started my career as a public relations exec in Silicon Valley, then came to Boston to earn my PhD. Academically, I focused on museums and representations of history. In my dissertation, I analyzed the stories a Jerusalem museum told, and what those stories revealed about its designers.
After years in Academia, I launched my own business developing brand identities, creating websites, designing logos, and managing social media campaigns. I learn my clients' goals and aesthetics, and then combine my strategic mindset, graphic design, writing, and communication skills to create compelling, beautiful logos, websites, and social media collateral.
During the recent presidential campaign, I served as the National Facebook Lead for a grassroots social media team for the Biden/Harris campaign. I've continued that social media work with a page dedicated to democracy and equality. I enjoy hanging out with my husband and 7th grade son, walking my pup, losing myself in escapist fiction, and employing the Oxford comma.